LOVELOCK, NV

Demographic Report

Total Households Analyzed: 954

This report is based on nationwide household level consumer data,
analyzed by GeoSelector technology.

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Estimated Income

Income Level	# of Households	% of Total
$1,000 - $14,999	103	10.86 %
$15,000 - $24,999	88	9.28 %
$25,000 - $34,999	99	10.44 %
$35,000 - $49,999	136	14.35 %
$50,000 - $74,999	344	36.29 %
$75,000 - $99,999	106	11.18 %
$100,000 - $124,999	39	4.11 %
$125,000 - $149,999	20	2.11 %
$150,000 - $174,999	5	0.53 %
$175,000 - $199,999	2	0.21 %
$250,000+	6	0.63 %
Total Matching Characteristic	948

Gender

Gender	# of Households	% of Total
Female	664	72.65 %
Male	250	27.35 %
Total Matching Characteristic	914

Property Value

Property Value	# of Households	% of Total
Total Matching Characteristic	0

Occupation

Occupation	# of Households	% of Total
Attorneys	1	0.75 %
Beauty	4	3.01 %
Chiropractors	1	0.75 %
Civil Servant	1	0.75 %
Farming/Agriculture	1	0.75 %
Middle Management	4	3.01 %
Military	1	0.75 %
Nurses	4	3.01 %
Office Clerical	11	8.27 %
Professional/Technical	21	15.79 %
Retired	29	21.80 %
Sales/Marketing	12	9.02 %
Self Employed	2	1.50 %
Skilled Tradesman/Machine Laborer	21	15.79 %
Surveyors	1	0.75 %
Teacher/Educator	2	1.50 %
Upper Management/Executive	14	10.53 %
Veterinarians,	1	0.75 %
Work From Home	2	1.50 %
Total Matching Characteristic	133

Head of Household Age

Age	# of Households	% of Total
19-24 Years	63	6.62 %
25-29 Years	47	4.94 %
30-34 Years	104	10.94 %
35-39 Years	112	11.78 %
40-44 Years	138	14.51 %
45-49 Years	144	15.14 %
50-54 Years	96	10.09 %
55-59 Years	61	6.41 %
60-64 Years	63	6.62 %
65-69 Years	42	4.42 %
70-74 Years	27	2.84 %
75-79 Years	17	1.79 %
80+ Years	37	3.89 %
Total Matching Characteristic	951

Dwelling Type

Dwelling Type	# of Households	% of Total
Marginal Multi-Family	16	4.32 %
Multi-Family	34	9.19 %
Single Family Household	320	86.49 %
Total Matching Characteristic	370

Length of Residence

Length of Residence	# of Households	% of Total
01 Years	116	12.16 %
02 Years	78	8.18 %
03 Years	58	6.08 %
04 Years	61	6.39 %
05 Years	41	4.30 %
06 Years	38	3.98 %
07 Years	46	4.82 %
08 Years	55	5.77 %
09 Years	81	8.49 %
10 Years	37	3.88 %
11 Years	32	3.35 %
12 Years	67	7.02 %
13 Years	18	1.89 %
14 Years	65	6.81 %
15+ Years	161	16.88 %
Total Matching Characteristic	954

Number of Persons in Household

# Persons in Household	# of Households	% of Total
1	377	39.52 %
2	279	29.25 %
3	146	15.30 %
4	72	7.55 %
5	30	3.14 %
6	27	2.83 %
7	19	1.99 %
8	4	0.42 %
Total Matching Characteristic	954