Gooding County, ID

Demographic Report

Total Households Analyzed: 3,784

This report is based on nationwide household level consumer data,
analyzed by GeoSelector technology.

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Estimated Income

Income Level	# of Households	% of Total
$1,000 - $14,999	671	17.75 %
$15,000 - $24,999	598	15.82 %
$25,000 - $34,999	582	15.39 %
$35,000 - $49,999	677	17.91 %
$50,000 - $74,999	739	19.55 %
$75,000 - $99,999	265	7.01 %
$100,000 - $124,999	98	2.59 %
$125,000 - $149,999	70	1.85 %
$150,000 - $174,999	26	0.69 %
$175,000 - $199,999	13	0.34 %
$200,000 - $249,999	13	0.34 %
$250,000+	29	0.77 %
Total Matching Characteristic	3781

Gender

Gender	# of Households	% of Total
Female	2609	71.72 %
Male	1029	28.28 %
Total Matching Characteristic	3638

Property Value

Property Value	# of Households	% of Total
Total Matching Characteristic	0

Occupation

Occupation	# of Households	% of Total
Accountants	1	0.20 %
Beauty	24	4.72 %
Civil Servant	1	0.20 %
Computer Professional	1	0.20 %
Electricians	1	0.20 %
Executive/Administrator	1	0.20 %
Farming/Agriculture	8	1.57 %
Financial Services	2	0.39 %
Health Services	2	0.39 %
Middle Management	14	2.76 %
Military	3	0.59 %
Nurses	14	2.76 %
Office Clerical	32	6.30 %
Pharmacist	1	0.20 %
Professional/Technical	70	13.78 %
Real Estate	1	0.20 %
Retail Sales	1	0.20 %
Retired	123	24.21 %
Sales/Marketing	25	4.92 %
Self Employed	40	7.87 %
Skilled Tradesman/Machine Laborer	66	12.99 %
Social Workers	4	0.79 %
Teacher/Educator	23	4.53 %
Upper Management/Executive	42	8.27 %
Veterinarians,	2	0.39 %
Work From Home	6	1.18 %
Total Matching Characteristic	508

Head of Household Age

Age	# of Households	% of Total
19-24 Years	232	6.17 %
25-29 Years	220	5.85 %
30-34 Years	404	10.74 %
35-39 Years	525	13.95 %
40-44 Years	634	16.85 %
45-49 Years	463	12.30 %
50-54 Years	327	8.69 %
55-59 Years	231	6.14 %
60-64 Years	189	5.02 %
65-69 Years	173	4.60 %
70-74 Years	160	4.25 %
75-79 Years	108	2.87 %
80+ Years	97	2.58 %
Total Matching Characteristic	3763

Dwelling Type

Dwelling Type	# of Households	% of Total
Marginal Multi-Family	137	4.03 %
Multi-Family	442	13.00 %
Single Family Household	2820	82.97 %
Total Matching Characteristic	3399

Length of Residence

Length of Residence	# of Households	% of Total
01 Years	410	10.84 %
02 Years	299	7.90 %
03 Years	291	7.69 %
04 Years	257	6.79 %
05 Years	173	4.57 %
06 Years	201	5.31 %
07 Years	160	4.23 %
08 Years	93	2.46 %
09 Years	84	2.22 %
10 Years	93	2.46 %
11 Years	85	2.25 %
12 Years	161	4.25 %
13 Years	101	2.67 %
14 Years	109	2.88 %
15+ Years	1267	33.48 %
Total Matching Characteristic	3784

Number of Persons in Household

# Persons in Household	# of Households	% of Total
1	1619	42.79 %
2	1055	27.88 %
3	548	14.48 %
4	289	7.64 %
5	146	3.86 %
6	67	1.77 %
7	48	1.27 %
8	12	0.32 %
Total Matching Characteristic	3784