DEEP RIVER, CT

Demographic Report

Total Households Analyzed: 1,658

This report is based on nationwide household level consumer data,
analyzed by GeoSelector technology.

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Estimated Income

Income Level	# of Households	% of Total
$1,000 - $14,999	129	7.83 %
$15,000 - $24,999	173	10.50 %
$25,000 - $34,999	154	9.34 %
$35,000 - $49,999	221	13.41 %
$50,000 - $74,999	351	21.30 %
$75,000 - $99,999	258	15.66 %
$100,000 - $124,999	153	9.28 %
$125,000 - $149,999	57	3.46 %
$150,000 - $174,999	52	3.16 %
$175,000 - $199,999	20	1.21 %
$200,000 - $249,999	27	1.64 %
$250,000+	53	3.22 %
Total Matching Characteristic	1648

Gender

Gender	# of Households	% of Total
Female	1211	76.31 %
Male	376	23.69 %
Total Matching Characteristic	1587

Property Value

Property Value	# of Households	% of Total
$0-$100,000	42	4.00 %
$100,001-$150,000	57	5.43 %
$150,001-$200,000	118	11.24 %
$200,001-$250,000	241	22.95 %
$250,001-$300,000	265	25.24 %
$300,001-$350,000	85	8.10 %
$350,001-$400,000	74	7.05 %
$400,001-$450,000	50	4.76 %
$450,001-$500,000	28	2.67 %
$500,001-$550,000	19	1.81 %
$550,001-$600,000	13	1.24 %
$600,001-$650,000	9	0.86 %
$650,001-$700,000	6	0.57 %
$700,001-$750,000	5	0.48 %
$750,000+	38	3.62 %
Total Matching Characteristic	1050

Occupation

Occupation	# of Households	% of Total
Accountants	1	0.32 %
Architects	1	0.32 %
Attorneys	1	0.32 %
Beauty	13	4.14 %
Civil Servant	1	0.32 %
Clergy	1	0.32 %
Counselors	3	0.96 %
Electricians	1	0.32 %
Engineers	1	0.32 %
Executive/Administrator	34	10.83 %
Financial Services	2	0.64 %
Health Services	17	5.41 %
Landscape Architects	1	0.32 %
Middle Management	9	2.87 %
Military	2	0.64 %
Nurses	40	12.74 %
Occupation Therapist/Physical	2	0.64 %
Office Clerical	21	6.69 %
Pharmacist	1	0.32 %
Professional/Technical	38	12.10 %
Real Estate	5	1.59 %
Retired	30	9.55 %
Sales/Marketing	20	6.37 %
Self Employed	9	2.87 %
Skilled Tradesman/Machine Laborer	23	7.32 %
Social Workers	3	0.96 %
Teacher/Educator	8	2.55 %
Upper Management/Executive	26	8.28 %
Total Matching Characteristic	314

Head of Household Age

Age	# of Households	% of Total
19-24 Years	79	4.79 %
25-29 Years	86	5.22 %
30-34 Years	157	9.52 %
35-39 Years	209	12.67 %
40-44 Years	261	15.83 %
45-49 Years	229	13.89 %
50-54 Years	186	11.28 %
55-59 Years	133	8.07 %
60-64 Years	105	6.37 %
65-69 Years	62	3.76 %
70-74 Years	39	2.37 %
75-79 Years	54	3.27 %
80+ Years	49	2.97 %
Total Matching Characteristic	1649

Dwelling Type

Dwelling Type	# of Households	% of Total
Marginal Multi-Family	22	1.35 %
Multi-Family	425	26.06 %
Single Family Household	1184	72.59 %
Total Matching Characteristic	1631

Length of Residence

Length of Residence	# of Households	% of Total
01 Years	110	6.63 %
02 Years	121	7.30 %
03 Years	99	5.97 %
04 Years	95	5.73 %
05 Years	86	5.19 %
06 Years	68	4.10 %
07 Years	73	4.40 %
08 Years	48	2.90 %
09 Years	60	3.62 %
10 Years	28	1.69 %
11 Years	43	2.59 %
12 Years	99	5.97 %
13 Years	51	3.08 %
14 Years	83	5.01 %
15+ Years	594	35.83 %
Total Matching Characteristic	1658

Number of Persons in Household

# Persons in Household	# of Households	% of Total
1	632	38.12 %
2	453	27.32 %
3	269	16.22 %
4	172	10.37 %
5	81	4.89 %
6	30	1.81 %
7	15	0.90 %
8	6	0.36 %
Total Matching Characteristic	1658